Kimmy Nguyen is the driving force behind VHR Collective, setting the company’s direction and long-term vision. As the visionary leader, she drives the strategic direction of the company, ensuring exceptional service and growth for our clients. 

She inspires and guides the team, fostering a culture of excellence and collaboration. With a passion for helping others and optimizing property performance, she leads expansion into new markets while ensuring the company stays aligned with its core values. She also oversees client acquisition and strategic partnerships, helping property owners maximize success.

Mike Sjogren is a leading expert in the short-term rental industry, bringing invaluable insights to VHR Collective. As the founder of Short Term Rental Secrets, a mentorship program designed to help hosts streamline operations and scale portfolios 2-5x, he provides strategic guidance to enhance growth and efficiency. 

He is also the co-founder of the STR Wealth Conference, the industry’s largest host-driven event, where he connects and empowers short-term rental professionals. With his expertise in scaling businesses and optimizing operations, Mike plays a key role in advising on high-level strategies and long-term success.

Matt McDonald brings extensive experience in property management, having managed and maintained over 100+ doors, including short-term rentals and three boutique hotels across the country. 

As a revenue management strategist, he helps optimize pricing and profitability while ensuring VHR Collective operates efficiently and strategically. With strong leadership and business coaching expertise, Matt keeps the team focused, accountable, and equipped with the right strategies to scale successfully.

Jorge supports the team with market research and innovative marketing strategies, analyzing real-time data to identify growth opportunities and keep our properties competitive.

Our Head of Client Success ensures a seamless, stress-free experience for property owners looking to maximize their short-term rental income. As the main point of contact, Adrian guides owners through onboarding, revenue optimization, and guest experience management, fostering strong relationships to help properties perform at their highest potential.